Selección de artículos de revistas de Marketing, Dirección de Negocios, Comercio Exterior. Solicite a Consulte al Bibliotecari@ los textos completos 

Comercio exterior

Foreign Trade Reviewvol. 55 issue 3 (2020)

Fragkiadakis, Kostas; Charalampidis, Ioannis; Fragkos, Panagiotis; Paroussos, Leonidas 

Economic, Trade and Employment Implications from EVs Deployment and Policies to Support Domestic Battery Manufacturing in the EU

En: Foreign Trade Review vol 55 issue 3 (2020) pp. 298-319  

Recuperado de: https://journals.sagepub.com/doi/pdf/10.1177/0015732520920466     

Data, Survey

Intermediate Input Imports, Domestic Input Use and Firm-level Outcomes: Evidence from Survey Data 

En: Foreign Trade Review vol. 55 issue 3 (2020 pp. 320-336

Recuperado de: https://journals.sagepub.com/doi/pdf/10.1177/0015732520920467

Walmsley, Terrie; Minor, Petert 

US Trade Actions Against China: A Supply Chain Perspective     

En: Foreign Trade Review  vol. 55 issue 3 (2020) pp. 337- 371

Recuperado de: https://journals.sagepub.com/doi/pdf/10.1177/0015732520920465    

Suliman, Forat; Khwanda, Homan

External Sector: Between Congestion and Sanctions—‘Syrian Economy Case, 1987–2018’

En: Foreign Trade Review vol. 55 issue 3 (2020) pp. 382-401

Recuperado de: https://journals.sagepub.com/doi/pdf/10.1177/0015732520919839Kaur, 

Sandeep; Khorana, Sangeeta; Kaur, Manpreet

Is There Any Potential in Service Trade of South Asia?

En: Foreign Trade Review vol. 55 issue 3 (2020) pp. 402-417

Recuperado de: https://journals.sagepub.com/doi/pdf/10.1177/0015732520920469  

Dirección de Negocios

Business Horizons July–Aug 2020, vol. 63(4)Acceso a sumarios 

Meyer, Marc H.; Cassis, Jeffrey; Osiyevskyy, Olesksiy; -Libaers, Dirk

Implementing product platforms in the global enterprise: Lessons from an LED industry leader

En: Business Horizons. July–August 2020, vol. 63, Issue 4, pp. 421-434

Smith, Gerald E.

Disruptive framing in value creation and price setting: Transforming value with strategic frames of reference

En: Business Horizons. July–August 2020, vol. 63, Issue 4, pp. 481-491

Wood, Matthew S.; Long, Anna; Artz, Kendall

Angel investor network pitch meetings: The pull and push of peer opinion

En: Business Horizons. July–August 2020, vol. 63, Issue 4, pp. 507-518

Benz, Michael; Chatterjee, Dave

Calculated risk? A cybersecurity evaluation tool for SMEs

En: Business Horizons. July–August 2020, vol. 63, Issue 4, pp. 531-540

Strutton, David; Tran Gina A.

Think intersectionally, act innovatively

En: Business Horizons. July–August 2020, vol. 63, Issue 4, pp. 565-572

Marketing

Journal of Marketing Education2020, vol. 42 (2)Acceso a sumarios 

Rajamma, Rajasree K; Sciandra R.

Planning and implementing a graduate online team-taught marketing course

En: Journal of Marketing Education vol. 42 (2) (2020) pp. 108-122

Mourey, James A.

Improve comedy and modern marketing education: exploring consequences for divergent thinking, self-efficacy, and collaboration

En: Journal of Marketing Education vol 42 issue 2 (2020) pp. 134-148

Critteden, Victoria L.; Davis Cassandra; Perren Rebeca

Embracing diversity in marketing education

En: Journal of Marketing Education vol. 42 issue 1 (202) pp. 3-6

Rivera, Reybaldo G.; Arrese, Angel; Sádaba, Charo; Casado, Luis

Incorporating diversity in marketing education: A framework for including all people in the teaching and learning process

En: Journal of Marketing Education vol. 42 issue 1 (2020) pp. 37-47

Ryun Chang, Dae

Using films to achieve diversity goals in marketing education

En: Journal of Marketing Education vol. 12 issue 1